Zhaomeng Niu, Ph.D.

Dr. Niu is interested in exploring the mechanisms behind health intervention design, implementation, and evaluation. More broadly, her work focuses on the use of emerging media technologies to design and deliver accurate and persuasive health information and interventions that will promote behavior change in a targeted population, especially the underserved and understudies populations.

Zhaomeng Niu, Ph.D.

Research Overview

Designing Smarter Digital Health Interventions

Dr. Niu’s research focuses on developing, evaluating, and disseminating interventions related to cancer prevention and early detection, mental health, patient-provider communication, health behavior change, health disparities, and underserved populations, such as Hispanic and Asian communities. Her recent work examines the use of AI and emerging technologies in digital health interventions.

Research Team

The people behind the science

Jemima Baskar
Research Assistant
jb1408@shp.rutgers.edu

Emily Peters 
Research Coordinator
petersen@shp.rutgers.edu

Funding & Grants​

Supported Research Programs

Federal, foundation, and institutional funding advancing predictive modeling of treatment responses

NIH-NIMHD

$979,441

Developing and Testing a Mobile Health Intervention to Promote Sun Protection Behaviors and Skin Examination Among Hispanics

Brief Overview of Aims: This research project seeks to develop a mobile-based and user-centered intervention to promote sun protection and skin self-examination among a diverse sample of Hispanics using an iterative approach to capture relevant contextual issues and evaluate the preliminary effects of the intervention.

Total Dollar Amount: Year 1-$116,625; Year 2-119,416; Year 3/4/5-up to $249,000 per year

Funding Period: 2022-2027

Role: Principal Investigator

New Jersey Commission on Cancer Research

$100,000

Optimal Educational Methods to Teach Early Detection Skills for Melanoma During Skin Self-examination

Brief Overview of Aims: The goal of this project is to test the effects of different educational skin self-examination methods including different numbers of photos, different presenting types of the materials, and other manipulation of educational materials that aim to train at-risk individuals to learn skin self-examination more effectively and identify suspicious skin lesions accurately.

Total Dollar Amount: $100,000

Funding Period:  2019-2021

Role: Principal Investigator

New Jersey Commission on Cancer Research

$50,000

Understanding Sun Protection and Skin Examination Practices Among Hispanics

Brief Overview of Aims:  The goal of this project is to use a mixed method (including both qualitative and quantitative methods) design to identify potential factors and correlates associated with skin cancer prevention practice among Hispanics and to explore whether Hispanic individuals will be interested in a mobile-based and user-centered skin cancer intervention. 

Total Dollar Amount: $50,000

Funding Period: 2021-2023

Role: Principal Investigator

Publications & Impact

Selected Research Publications

2024

Associations of Social Factors and Self-Efficacy with Skin-Self Examination Intentions Among Hispanics at Risk for Skin Cancer and Their Preferences for Digital Interventions

Niu, Z., & Heckman, C. J. 

Cyberpsychology, Behavior, and Social Networking

2022

Digital Educational Strategies to Teach Skin Self-examination to Individuals at Risk for Skin Cancer.

Niu, Z., & Heckman, C. J. 

Journal of Health Communication, 27(11-12), 790-800

2021

Effects of Website Interactivity on Skin Cancer–Related Intentions and User Experience: Factorial Randomized Experiment

Niu, Z., Willoughby, J. F., Coups, E. J., & Stapleton, J. L. 

Journal of medical Internet research, 23(1), e18299. PMID: 33439131 PMCID: PMC7840277 DOI: 10.2196/18299

2021

Friends over doctors? The influences of source and perceived customization on College drinking

Niu, Z., Jeong, D. C., & Willoughby, J. F. 

Health communication, 36(6), 671-681. PMID: 31920113 DOI: 10.1080/10410236.2020.1712034

2020

A Picture Worth a Thousand Texts? Investigating the Influences of Visual Appeals in a Text Message-Based Health Intervention

Niu, Z., Jeong, D. C., Brickman, J., Nam, Y., Liu, S., & Stapleton, J. L.

Journal of Health Communication, 25(3), 204-213. PMID: 32096455 DOI: 10.1080/10810730.2020.1731631

Achievements

Awards & Honors

2017

Top Student Award from Association for Chinese Communication Studies Division, National Communication Association

2017

Top Student Paper Award (3rd place) from Communicating Science, Health, Environment and Risk Division, Association for Education in Journalism and Mass Communication

2016

Top-four Graduate Student Interest Group Paper from Association for Education in Journalism and Mass Communication

Get Involved

Join our Research

Interested in advancing your research? Reach out to Dr. Niu
to learn more about opportunities to get involved.